Guangzhou, China 28.-31. 03. 2023

#interzum guangzhou

Asia’s largest furniture production and woodworking trade fair resumes March schedule in 2021

Following the rescheduling of the event in 2020 to July due to the COVID-19 situation, CIFM / interzum guangzhou will return to its usual time slot from March 28 to 31, 2021, and take place at the Pazhou Complex in South China once again.

The pared down 2020 edition resulting from travel restrictions imposed by various countries did not douse the enthusiasm of the furniture production industry, and registered some heartening results. Co-located with the China International Furniture Fair, the combined exhibition occupied an area of 300,000 square meters and received a total of 145,363 visits. Some 1,607 exhibitors from 16 countries and regions participated in full force.

Buyers in China are raring to get into action to ready themselves for a spike in furniture spending with consumers making home improvement and re-furnishing plans as they spend more time at home.

In addition to China's effective and efficient prevention and control measures, participants involved in interzum guangzhou 2020 also attributed the event’s success to the organizers’ strict protocols adopted during the show period to ensure everyone’s safety, and more importantly, the level of influence that the exhibition commands.

“The number of visitors has exceeded our expectations and our booth is often packed. After this pandemic, the home furniture industry will undergo a round of reshuffle, but it has not affected our brand much. Pandemic control plans are well executed by the organizer,” said Angela Wu, marketing consultant of renowned furniture accessories and fittings maker, Italiana Ferramenta.

According to media data, the high-end customization market in China will reach RMB 800 billion in 2020. Leading companies are expanding distribution channels, staking new retail spaces at major malls and acquiring or investing in design and renovation firms.

Dedicated to high-quality custom furniture suppliers, CIFM / interzum guangzhou 2021 will bring together premium hardware accessories and wood panel brand enterprises at home and abroad to meet various buyer needs.

Unfaltering industry support

CIFM/interzum guangzhou is poised to feature more smart production equipment, components as well as raw and auxiliary materials, and continue to promote innovation and inspire the industry. International brands have expressed their anticipation for the 2021 show and jumped on the opportunity to snap up booth spaces. Some of them include:

Woodworking Machinery & Cutting Tools:

HOMAG, IMA, SCM, Paolino Bacci S.R.L., Leitz, Union Brother

Upholstery Machinery & Pneumatic Components:

Duerkopp, Limoss, LINAK, Okin, JIECANG, Schultz Seating Group, Remacro

Upholstery Materials:

Boyteks, Global Textile, Meixin, Xinyada, Lien A, Zhuotao

Hardware & Accessories:

Italiana Ferramenta, Nan Juen / Repon, Sugatsune, King Slide, SAMET, Freitas Irmaos, Titus

Wood Products & Adhesives:

Henkel, ICA, H. B. Fuller, ALFA Klebstoffe AG / SIMALFA®, Bostik, Kleiberit

Interior decoration & Accessories:

Schattdecor, REHAU, Kronospan, Interprint, SURTECO, Impress, Lamigraf, LG Hausys, Dazzle, Hyundai L & C, DNP

Online visitor pre-registration has kickstarted. Visitors who complete the pre-registration will receive free fast-tracked entry, show catalogue, PIAZZA drink voucher and free admission to the happy hour during the event.

To learn more about interzum guangzhou, visit

The next interzum guangzhou will take place from 28 to 31 March 2021 in Guangzhou, China.

About the Organisers

Koelnmesse GmbH

Koelnmesse generated more than 400 million euro in revenue worldwide in 2019 and has a workforce of more than 1,000 people. As a city trade fair location in the heart of Europe, it is home to the third-largest trade fair grounds in Germany and ranks among the top ten in the world, with approximately 400,000 m² of hall space and outdoor area. Each year, Koelnmesse organises and manages around 80 trade fairs, guest events and special events in Cologne and in the most important markets all over the world.

China Foreign Trade Centre (Group)

The China Foreign Trade Centre (Group) is a highly qualified and experienced exhibition company. For more than 50 years, it has been organizing the China Import and Export Fair (also known as the Canton Fair), the largest trade fair in China. It is also the organizer of CIFF (China International Furniture Fair (Guangzhou), Asia’s biggest furniture trade fair.

Koelnmesse – Global Competence in Furniture, Interiors and Design:

Koelnmesse is the world’s top trade fair organiser for the areas of furnishing, living and lifestyle. At the trade fair hub of Cologne, the leading international fair imm cologne as well as the trade fair formats of LivingKitchen, ORGATEC, spoga+gafa, interzum and Kind + Jugend rank among the internationally renowned and established industry meeting places. These fairs comprehensively represent the upholstered and case furniture segment, the kitchen industry, the office furniture sector and outdoor living as well as the innovations of the furniture supply industry. Over the last few years, Koelnmesse has specifically added international fairs in the most important fast-expanding markets to its portfolio. These include idd Shanghai, interzum guangzhou in Guangzhou and Pueri Expo in Sao Paulo. With ambista, the online portal for the interiors business, Koelnmesse offers direct access to products, contacts, expertise and events relevant to the industry all year round.

Further information is available at:
Further information about ambista:

The next events:
interzum - The world’s leading trade fair for furniture production and interior design, Cologne, 04.05.-07.05.2021
interzum bogotá - The event for industrial wood processing and furniture manufacturing, Bogotá, 10.05.-13.05.2021
ZOW - The supplier fair for the furniture and interior dsign industry, Cologne, 08.02-10.02.2022

Note for editorial offices:
interzum guangzhou photos are available at in the “Photo Gallery” section. Press information is available at:


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Your contact:
Elly Li
Marketing Manager
Koelnmesse (Beijing) Co., Ltd.
Guangzhou Branch
Room 3311, Metro Plaza
183 Tianhe Road (North)
Tianhe, 510620, P.R. China
Tel +86 20 8755 2468
Fax +86 20 8755 2970