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CIFM / interzum guangzhou 2016 marks closure with positive affirmations from industry

Guangzhou, China / April 1, 2016

It’s another successful year for CIFM / interzum guangzhou, which concluded on March 31 in China. 1,243 companies from 38 countries and regions, including the United States, Italy, Spain, Turkey, France, Finland, Malaysia, India, Germany, Canada, Belgium, the United Kingdom, Thailand, Chile and Romania exhibited at the event.

Known widely as Asia’s largest and most comprehensive woodworking machinery, furniture production and interior design event, CIFM / interzum guangzhou was once again held as an integral part of the famed China International Furniture Fair (Office Show). The combined event saw the gathering of over 73,312 visitors of furniture manufacturers, importers, traders, architects, designers ect, and 14,441 of which are overseas attendees, occupying 19.7 %.

Adding to the wide array of products on display were exhibits from a total of nine national pavilions featured in this edition from Germany, US/Canada, Spain, Turkey, Taiwan, the American Hardwood Export Council, Canada Wood, the Export Promotion Bureau of Chile (ProChile) and French Timber.

A debutant at CIFM / interzum guangzhou, the director of ESO International Group Limited, Joey Huang, said: “As the main distributor of numerous top European hardware brands in China, we’ve brought with us products from several major brands. Comparing with other similar events we’ve participated in, interzum guangzhou has a very high degree of internationalization and professionalism. For our part, we are concerned about the quality of the visitors rather than quantity, and interzum guangzhou has a high proportion of international visitors. We will continue to participate next year.”

Among the exhibitors were also a number of CIFM / interzum guangzhou veterans.

“In comparison with the past few years, I think it’s a bit more crowded this year, I can see more visitors from the first two days. We participate in interzum guangzhou mainly focusing on expanding the Asian market, and meeting with our targeted customers from the region here. That’s why we are here every year. I regard the brand and the reputation of the show as one of the most important factors for participation. interzum here and in Cologne are the biggest and the most famous in the industry and everyone knows it including our customers, so we take part in it,” said John Cillen, General Manager Asia Pacific, Latexco Asia Pacific Pte Ltd.

Nils Wagner, chairman of Rehau Polymers for the Greater China region, had this to say about the event: “In terms of the quantity of visitors, I’m actually quite satisfied. We have more customer contacts compared with last year on the first day. And the quality is also good, especially the international customers, because this exhibition is important for the China market. But we have over 30% of contacts with foreigners, outside of China. That’s actually what we appreciate a lot about interzum. We have staff from Singapore, India, Southeast Asia, such as Thailand, so we can speak with the customers in their native language. Our cooperation with Koelnmesse all these years has worked out very well.”

Hailing from Moldova, Mr. Mihail Tornea, vice director of Mezanin-V Srl, expressed his delight at visiting CIFM / interzum guangzhou 2016: “We’ve found so many suppliers here. It's an extremely good platform to meet them in person. Although this is my first time visiting interzum guangzhou, we still think the exhibition is great! We hope to visit the show again.”

“I’ve been visiting interzum guangzhou for six years mainly to purchase equipment and furniture accessories. Over the years, I’ve witnessed the growth of the exhibition, with its expanding exhibit categories and participating brands, providing us with a lot of high quality suppliers annually. Products showcased at the international halls are of high quality, on-site services provided by the organizers are very thoughtful, and the event has a rich and exciting fringe activities program. Finally, I hope interzum guangzhou can continue to maintain this high level of professionalism and internationalization,” raved Huang Hai, manager of Huihai Group.

The next CIFM / interzum guangzhou will take place from March 28 – 31, 2017. To learn more about the event, visit:


About the Organizers


As a world-renowned trade fair organizer, Koelnmesse has an excellent track record for organizing some of the world’s most successful trade events, such as the accomplished interzum and imm in Cologne, Germany and furniPRO ASIA in Singapore. With 90 years’ experience in organizing large-scale commercial events connecting buyers and sellers, Koelnmesse brings forth an unrivaled skill-set and expertise needed to develop CIFM / interzum guangzhou into the premier international furniture production trade show in Asia.

China Foreign Trade Centre (Group)

The China Foreign Trade Centre (Group) is a highly qualified and experienced exhibition company. For more than 50 years, it has been organizing the China Import and Export Fair (also known as the Canton Fair), the largest trade fair in China. It is also the organizer of CIFF (China International Furniture Fair (Guangzhou), Asia’s biggest furniture trade fair.